Making winning a science
Over a long career in motorsports spanning the last 30 years I found that many of the public speaking events that I attended mostly asked questions related to experiences in motorsports and how they related to business.
As a mechanical engineer who studies at Monash University and went on to roles with GM Holden, McLaren Formula One, Arrows Grand Prix I wanted to start my own F1 team and hence went and did an MBA at The University of Oxford’s Said Business School.
The idea of a “Motorsports MBA” was born.
The “Motorsports MBA” by Mark Preston has now been presented to the Said Business School and Oxford Brookes MBA students as well as to a number of sponsors senior leadership conferences.
As McLaren’s Ron Denis said ““When I came into motor racing so many things were a black art,” “But black art was a cloak for ‘we really don’t know’. It was intuitive engineering. I decided to make it a science. We will develop science to take away uncertainty to make winning a certainty”
The Motorsports MBA, making winning a science, takes lessons from McLaren, Arrows and Super Aguri in Formula One (F1), startups and winning in the world’s first electric motorsport: Formula E.
If you would like to find out more please contact us.